Jake Pickett, Director of Integrated Marketing at Ruoff Mortgage, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about adjusting content in response to changes in the market.
Highlights:
- Jake's strategy for cutting through the noise to engage his audience
- Leveraging brand sponsorships
- Cutting through personal biases to put yourself in the shoes of your customers
Learn more about Ruoff Mortgage
Connect with Jake on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
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B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing