Jake Pickett, Director of Integrated Marketing at Ruoff Mortgage, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about adjusting content in response to changes in the market.

Highlights:

• Jake's strategy for cutting through the noise to engage his audience
• Leveraging brand sponsorships
• Cutting through personal biases to put yourself in the shoes of your customers

Learn more about Ruoff Mortgage

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The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.

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