Block Party Decoding Crypto Media: Kyle Reidhead on CT, Narratives & Noise
Nov 24, 2025
Kyle Reidhead, co-owner and head of research at Milk Road, dives into the chaotic world of crypto media. He unveils how hype spreads on Crypto Twitter and flags the prevalence of vaporware in the market. Discover how Milk Road aims to educate investors by filtering out noise and focusing on real projects. Kyle also shares insights on managing emotions during market swings and urges long-term thinking. Plus, he discusses the impact of AI on crypto and strategies for finding reliable information in a crowded space.
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Make Crypto Approachable
- Milk Road simplifies crypto for typical retail tech investors by telling high-level, relatable stories.
- Kyle Reidhead says approachable, cultural references make crypto easier to learn and discuss casually.
Milkman Characters Lower The Barrier
- The Milk Road brand used playful milkman characters to lower the intimidation of crypto topics.
- Kyle Reidhead credits that tone for early success attracting non-expert readers into the space.
Zoom Out And Buy The Majors
- Manage expectations and treat crypto investing as long-term, not a source of quick 100x gains.
- Kyle Reidhead advises zooming out, buying majors, and focusing on foundational investing habits.