Episode 10: Making the magic more probable (with Russell Davies)

One of the most stimulating speakers in brands and communications, Russell has been thinking about what it means to be interesting for over 20 years. In his new book Do Interesting – Notice. Collect. Share. Russell has codified the practice he’s used to make the world more interesting to him, and to make himself better positioned to bring interest to whatever topic he finds himself working on, inside and outside the world of brands. In this episode he shares how we can do it easily, too.

https://thedobook.co/products/do-interesting-notice-collect-share

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With thanks to our editor Ruth and producer Ross.

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