
Amplified Impact Podcast with Anthony Vicino 2 High Income Skills All Of The Top 1% Have (so you should too) | Ep. 835
Apr 10, 2025
Discover the power of merging digital media with existing businesses to enhance customer attraction and engagement. Learn how building a 'media empire' can revolutionize your marketing strategy. Explore the shift from old-school cold calling to contemporary social media techniques. The podcast also showcases successful influencers who have mastered the art of online monetization, offering valuable insights for anyone looking to grow their business in today’s digital landscape.
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Episode notes
Media Empire for Business Growth
- Build a media empire to boost your existing business, not just for its own sake.
- This "flywheel" attracts customers organically, supplementing other marketing efforts.
Shifting Influencer Landscape
- While building a standalone media empire was viable before, the landscape has changed.
- Increased competition and saturation make it harder to monetize influence alone.
The Core Business Challenges
- Businesses always face the dual challenge of customer acquisition and product delivery.
- Pre-social media, marketing involved different methods like cold calling and traditional ads.

