Breakthrough Marketing Secrets Entrepreneurial Innovation with Brian Ardinger, Author of Accelerated
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📘 Accelerated: A Guide to Innovating at the Speed of Change by Brian Ardinger
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Innovate or die.
That’s the reality of business today.
It’s the reality of your marketing message and positioning.
It’s the reality of your offers, your products and services.
It’s the reality of entire business models and industries.
And it applies as much to massive corporations as it does to the “garage” startup, trying to disrupt or create entire industries.
Change has accelerated wildly — for years, and then even more so in the last two, as COVID shook the world and everything we knew as normal.
And even in trying to find a post-COVID normal, all the forces of disruption and change are still as strong as ever.
The question is: Will this be your undoing, or your advantage?
Brian Ardinger is a leader within the Silicon Prairie startup community, and consults with everyone from aspiring entrepreneurs to billion-dollar public companies on innovation.
He also just wrote the book Accelerated: A Guide to Innovating at the Speed of Change.
And in this episode, we go deep into why innovation is NOT an option, and how to do it well to launch or grow your business — no matter the size.
Entrepreneurial Innovation with Brian Ardinger, Author of Accelerated
Yours for bigger breakthroughs,
Roy Furr