

The PRQL: The Metrics-First Approach: Transforming How We Understand Data with Michael Driscoll of Rill Data
Jun 9, 2025
Explore the innovative metrics-first approach to data understanding with insights from Mark Driscoll. Discover how new trends in business intelligence and AI are reshaping data management. Delve into the critical role of real-time customer data in driving smarter decisions. Gain valuable perspectives on enhancing customer experiences through effective data utilization.
AI Snips
Chapters
Transcript
Episode notes
Mark Driscoll's Rill Journey
- Mark Driscoll shared his experience co-founding Rill Data and launching Rill Cloud as an emerging BI tool.
- He emphasized their unique perspective in a crowded BI market and recent focus on AI integration.
Philosophy Differentiates BI Tools
- A strong philosophy in BI tools distinguishes players in the crowded market.
- Rill focuses on a metrics-first approach to problem-solving within BI.
AI's Impact on BI
- AI is the most exciting trend impacting BI and data today.
- There is a natural intersection between AI and BI that can be leveraged for innovation.