The Facebook Brand

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Facebook has had this coming. Because they weren't realized they were they didn't accept it. If they'd only made one of those mistakes, they'd have probably gotten away with it. The problem is in 2010, they didn't care about data because they didn't see themselves as being that kind of company. Like these are the kinds of ramifications that you face when you get it wrong.

Ben and James discuss Facebook’s current crisis, and why almost everyone misunderstands what the company did wrong: the problem isn’t advertising, it was Facebook’s desire to be a platform.

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Links

James Allworth: What the F*** Was Facebook Thinking — Medium
Ben Thompson: The Facebook Brand — Stratechery
Ben Thompson: Tim Cook’s Unfair and Unrealistic Privacy Speech — Stratechery
Mark Zuckerberg’s Reckoning: ‘This Is a Major Trust Issue’ — The New York Times
Ben Thompson: Mobile Makes Facebook Just an App; That’s Good News — Stratechery
Nicholas Thompson: Mark Zuckerberg Talks to Wired About Facebook’s Privacy Problem — Wired
Ben Thompson: The Voters Decide — Stratechery