Solving a problem is going to make your life easier because of the North Star. And for me, it's always a and look, the beauty about solving a problem is that if your solution works, it's currently that you're creating value. It makes me think of a friend of mine who started his business way after mine. He started with a problem that he faced in his own work at his day job that he ended up not going back to.
Uri Levine, the co-founder of Waze, shares his formula for building highly valued companies in the tech space. In this episode, Levine emphasizes the importance of falling in love with the problem, not the solution. He offers tips on disrupting broken markets, reaching product-market fit, and making scale-up decisions. Gain valuable mentorship from one of the world's most successful entrepreneurs and learn how to identify your consumers' biggest problems to build a successful business.
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