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BFCM Prep Week #3: What Does BFCM Look Like If You Don’t Believe In Discounts? #279

Ecommerce Marketing School

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The Only Place You Can Get a Discount With Curu Footware?

The only place you can get a discount, there's two places. We use our loyalty programme, which we refer to as curu cash. Instead of giving away margin now by discounting the product, we want to incentivize you to come back and make a future purchase. For most holidays, we'll do sort of apoints accelerator programme.

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