there is a culture shift coming (part 3: trends)
anything goes with emma chamberlain
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The Trend Cycle Is Not Controlled Anymore
Anybo who has a phone can now start a trend, right? And this means that there's millions more chance of a trend starting. The circulation of content on the inner net is so vast and wide that things can just go viral so quickly. It doesn't need to stem from a celebrity any more. Back in the day, it was all controlled by the media,. Whereas now, the root inspiration of a trend is alike, virtually impossible to trace.
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