Deborah Hopkins (Citi) - Talking About a Revolution
Entrepreneurial Thought Leaders (ETL)
00:00
The Impact of Obliquity on Banking
We completely redesigned from tip to tail the entire process of consumer banking. We have life size images of these archetypes who are our customers, living in our lab with us. So it was an extraordinary really experience for us. There's a lot more on the hopper. The projects are, we've had two major projects approved by the CEO this year. That I hope to be telling you about in another year.
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