S3 E4: LIVE From The Whalies - Serta Goes Bankrupt, Nik’s Long Wknd Mistakes, Plus A Q&A Session
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The CEO of a Brand Is a Millionaire.
I bought this brand a few years ago for, it was doing about 500,000 in EBITDA. The guy who runs that business now will probably make a million dollars this year or something close to it. We've gone from $500,000 in e-book sales to about $5 million in E BITDA of the last 18, 24 months. Last month was our first $2 million month in sales for the brand. As an outsider looking in, I'm not operating the brand. I have no idea why this brand is doing so well which is so crazy.
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