
Even Fraud Has a Silver Lining with Johnathan Walton
Fraudish
00:00
Exploring Aptyonyms and the Sunk Cost Fallacy
This chapter explores the intriguing concept of aptonyms, showcasing how names can mirror professions or characteristics. It also examines the sunk cost fallacy through everyday examples, emphasizing the psychological drivers that compel individuals to persist in unwise investments.
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Transcript


