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The Religious Revival Tour That May Swing 2024 w/ Anne Nelson

Straight White American Jesus

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Exploring the As One Mobile App and Digital Campaign Tactics

This chapter delves into the As One mobile app used in Republican digital campaigns, tracing the evolution of micro-targeting strategies from the I-360 after Obama's election to tailored apps for specific demographics. The As One app is showcased as a cutting-edge tool for collecting news and data, hinting at potential future data harvesting.

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