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The History of the California Grape Boycott
In 1969 in new york delores pressured every amp store to take california grapes off their shelves the boycott soon convinced amp's competitors to buckle as well. By 1970 faced with increasing losses and consumer backlash growers finally agreed to come to the bargaining table on july 29th 1970 the ufw oc agreed to terms on a contract with the gm mara corporation the largest table grape grower in california 26 other growers were in contract negotiations as well nearly five years after chavas and larry itlion join forces to take action against these growers there had been no grape strike and boycott was officially over. The union now allowed field laborers to make their own hiring decisions