How to Foster a Safe Space in Media and Content Creation

Leaders need to make sure that when they do open it up, that people are not compromised by the fact that they're honest. I think with you, sport, you've got more integrity around your traditions than actually a lot of other sports around the world. People who know where they come from and know who they are are more resilient and adaptable performing today. The Boston Celtics sent me a letter after reading my book about their sense of belonging. And there was a beautiful thing coming out of Owen because he spoke about culture and heritage and tradition in such an interesting way. It's very important for someone to connect the past which is so important to the future.