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324 Selling From The Heart by Larry Levine

The Marketing Book Podcast

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Service Lead Sales - What's the Difference?

There's a huge difference to be servant led than to be service led. I came out of a sales channel that would always say this, our service response time is x number of hours and we're here to provide great service. To me, a servant is pro active to serve, right? Where as service is reactive, service is reactionary. It also brings to mine, like my accountant, i don't get in trouble with the tax authorities and then go to him and say, hey, can you fix this? They come to me and all their clients beforehand and say, you need to do this by this date, there's been a change in the law yet. And here's what

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