#156 Barberino’s: Italian Luxury Takes on the American Dream
The Pitch
00:00
Navigating Luxury Grooming in America
The founders of Barberino's share their journey of expanding a luxury men's grooming brand from Italy to the U.S. market. They discuss their strategic approaches for growth, focusing on the unique needs of affluent male consumers and the importance of physical retail locations. Listeners gain insight into the brand's heritage, product offerings, and how they plan to cultivate customer loyalty and brand presence.
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Transcript
