Casey Newton is the co-founder and CEO of Artifact, a new social media platform. The service aims to bring people together through content that resonates with all groups not just one group. It looks for non-polar resonance as well as non-monalities in topics such as F1 or politics.
After a quick rundown of Kara’s Twitter feud with SVB-enthusiast David Sacks, we turn to an interview with a former Silicon Valley Bank customer: Kevin Systrom. When you found one of the most successful social media apps at 27, it’s tough to figure out where to go with Act Two. But after leaving Facebook (now Meta) in 2018, Systrom is back with an AI-powered news-reader called Artifact which has been dubbed a “Tiktok for Text.” Onstage at SXSW this weekend, as the SVB crisis was playing out, Kara and Kevin discuss his regrets about Instagram, his plans to crack the news business and what’s wrong with tech bros.
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