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The Challenges of a Successful C M Implementation
Answe a ray, good question. Soget, you're right. T we work mainly with a agency on on external strategies. And they they could d mainly take the form as marked in campaign planning. But te course, without medium channel planning or making audience or data selections, could be about developing insight or research proposals. Whatever we're do a externally a perhaps the major challenge is alining with the internal strategy.