19min chapter

Masters of Scale cover image

Google's Eric Schmidt — Innovation is managed chaos

Masters of Scale

CHAPTER

Embracing Chaos in Innovation

This chapter delves into the innovative culture fostered by company founders, drawing on their Stanford experiences, and emphasizes the importance of collaboration and creative problem-solving in leadership. It highlights the role of a flexible decision-making structure that empowers employees while navigating chaos, exemplified by Google's 20% time initiative that encourages autonomy and innovation. Real-world examples illustrate how effective communication and adaptability are essential for transforming ideas into successful outcomes, even amidst uncertainty.

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