B to B Companies Don't Use M Q Ls

There's been an entire eko system built over the last 15 years in b to b marketing, where there are martek venders and ad platforms like google and facebook. They teach you about metrics that are lower funnel, a k, capturing demand. So t they can charge you so that you can put more money into their platform, and they make more money. Why do m why do m q ls exist? Because marketing auto on vendors in the leight two thousands charged by how many contacts you had in your c r. M so they wanted you to get more m qalso, they could charge you more money, just like gogal wants you to getMore conversions.