Diversification Strategy and Who It's For

The 3 founders of Chenmark left promising corporate careers to pursue a multi-decade path of acquiring small businesses. 

Themes from the interview with James & Palmer Higgins:

• Why the Chenmark founders decided to do this
• Lessons learned from 30+ acquisitions
• How the founding thesis is performing 7 years in
• The value of an "extreme delayed gratification muscle"
• Intellectual stimulation in corporate life vs. small business
• Buying big vs. buying small
• How has competition in search evolved over the last 5 years
• Chenmark’s diversification strategy

Other recommend podcasts where Chenmark has appeared:

• Invest Like the Best: Trish and James Higgins of Chenmark Capital - Permanent Equity
• Think Like An Owner: Trish Higgins, Chenmark Capital
• Think Like An Owner: Trish Higgins – Chenmark Five Years Later
• Think Like An Owner: Palmer Higgins – Moving to the Operating Side – Ep. 43
• Think Like An Owner: Palmer Higgins – Removing Sales Roles at Mainely Grass – Ep. 61
• The Commercial Landscaper: James Higgins - Reinforcing Areas to Create a More Scalable Platform
• The ThriveTime Show: What’s Your Business Worth? Buying Small and Mid-sized Businesses with Chenmark Capital

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