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How Do You Scale a Project?
I love to identify projects that I can achieve and then scale. A book project is a great example. Get book done, get deal, make it all happen. Well, that's stage one of that project. Now it's like how do you scale this book? So think about scalability and automation. Can you finish the project and then automate it? If you're a Fortune 500 CEO, great example. We're going to start this initiative to transform the customer journey. Once that thing is finished, the project itself has its own measurables and own metrics. But now it's like, great. You did that customer journey in this one brand or this one business unit. Now