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4min chapter
Nike x Skims and Luxury’s Upswing
Fashion People
Navigating Brand Desirability in the Luxury Market
This chapter explores the dynamics of brand desirability within the luxury market, highlighting Hermès and Richemont. It discusses the implications of counterfeit products and stock market reactions, reflecting on how brand strength persists in tough economic conditions.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode