Former business development direct for cambridge analytica, which harvested the personal data of up to 87 million facebook users without their consent. What brittany saw that day is a new form of political campaign in which candidates greet voters with a thousand faces and speak in a thousand tongues. That was one of the first things we were shown on day one.
Brittany Kaiser, a former Cambridge Analytica insider, witnessed a two day presentation at the company that shocked her and her co-workers. It laid out a new method of campaigning, in which candidates greet voters with a thousand faces and speak in a thousand tongues, automatically generating messages that are increasingly aiming toward an audience of one. She explains how these methods of persuasion have shaped elections worldwide, enabling candidates to sway voters in strange and startling ways.