#303: The 5 Laws of High-Impact Sales Presentations
Business of Story
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How to Own a Room Through Your Ideas
Ginger Whitaker is an Emmy award-winning writer and brand marketing management consultant. She says she learned how to tell a story in 30 seconds from her time on television. Her approach has been used by companies including Coca-Cola, Verizon and Amgen.Whitaker: "The way you structure them and the way you sequence your message just makes all the difference"
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