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Ethan Beute on using video to rehumanize your prospecting

Outbound Squad

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Is There a Short Shelf Life When You're Doing News?

There's such a short shelf life when you're doing news. 99 % of the content you put out, people forget about it next week. You create an image campaign that would run for months on end. The proof of performance was very limited, couple days max. And so that us cont lik the three pieces.

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