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#27 - Brands on Web3 After the Hype w/ Filippo Chisari

Metavertising // Metaverse Marketing

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How to Leverage Web3 to Add Value to the End Consumer

Web3 brings additional power to the end user, right? It's becoming more about adding value to the end customer rather than speculative value. And this brings me to my next question, which would be the pyramid concept that you came up with that I think translates really well. What should brands be looking into, especially right now that we're moving towards this more value centered type of direction or maybe value center type of mindset?"

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