2min chapter

Social Media Marketing Podcast cover image

YouTube Content Strategy for Businesses

Social Media Marketing Podcast

CHAPTER

How to Create a Library of Content on YouTube

The idea of creating a library of content on YouTube is really important, says Dendum. You want to create videos that are evergreen and can be useful or helpful for your audience. If it's urgent new style of content, typically you'll have a fast spike of views, but then it will drop off. So right now I'm really liking this concept of library of content because of the long term benefits I'm seeing from it.

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