How to Optimize Your Shopify Ads

The obsession with marketing comes before sorting out the book it's just common kind of everywhere but I did actually have a couple of questions for my own purposes and I think this will help other people. For you I would recommend that you separate the two audiences your readers are coming there to read they're interested in the stories that you're telling etc. Putting something like self-help for authors yes you may get authors that are readers but putting something for indie authors there is kind of serve as a distraction on just laying in the website with extra. What I'm big on is staying on brand and not only that is good for the shop but it also helps your advertising especially with Facebook ads with a pixel