How I Built Resilience: Lisa Baird of National Women's Soccer League
How I Built This with Guy Raz
00:00
Navigating Financial Challenges in Women's Soccer
This chapter explores the financial struggles faced by women's soccer leagues due to decreased ticket sales amid the pandemic. It also highlights the unexpected rise in viewership that has led to lucrative sponsorships, indicating a hopeful future for sustainability in the sport.
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Transcript
