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19min chapter
S3 | Ep 33 | Design Thinking: Creating Value-Driven Data Products & Solutions with Micheline Casey, CDAO at Siemens Energy
Driven by Data: The Podcast
Understanding Customer Needs and Conducting Research
The chapter discusses the importance of understanding customer needs before developing a data product and shares experiences of conducting research. They explore the challenges of determining customer willingness to pay for a data product and the importance of involving stakeholders in problem-solving.
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