1min chapter

Big Technology Podcast cover image

Instagram’s Founder On Why All Social Media Looks The Same — With Kevin Systrom

Big Technology Podcast

CHAPTER

Personalization Is a Big Idea, Right?

"I kind of cringe because I think it's like calling Instagram a photo app. It's like we ended up being so much more than just pretty photos," he says. "We are going to spend the next five to 10 years focused on news, but man, wouldn't it be cool if you could do use exactly this technology and go outside? So like shopping is super interesting, right?"

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