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S3 E06 - Driving Change in a Highly Competitive Market | Kate Hammitt - CMO @ Splash

Stacking Growth | The B2B Marketing Podcast

CHAPTER

How to Unify a Buyer's Journey

I recommend if anyone's gearing up for a new position that they think through you know doing something like this because it's much harder to do when you've been in an organization for a while. We're not patting ourselves on the back we have more work to do these are the things we can do better but I'm looking forward to 2023. There's so much related to AI and machine learning and we're starting to uh dabble more than dabble so I've got some fun stuff cooking um on that burner"

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