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188: KP — Building an Authentic Personal Brand
The Bootstrapped Founder
I'm Not a Writer. I've Got a Substack, I'll Write 10 Back to Back Weekly Editions in 10 Weeks. And That's All I Did.
KP: I've written 10 back to back weekly editions in 10 weeks, consecutively. My magic hack is lowering my expectations that any one of them will be viral or take off. He says he's turned his long form writing into three short form writing pieces. But something about anyone who's listening where something about your day-to-day calls you on a certain adventure.
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