14min chapter

The Best One Yet cover image

💡 “Ideas = Currency” — TED Talks’ CEO audition. Costco’s girl math. ‘Musking’ the US Gov’t.

The Best One Yet

CHAPTER

Innovation and Impact: The TED Talks Evolution

This chapter explores the evolution of TED Talks from an exclusive conference to a media powerhouse generating $100 million annually while discussing its search for a new CEO. It also highlights the implications of innovative technology, employee pay strategies, and the economic value of powerful ideas.

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