When you're launching something with just an email address versus a dollar, it's so different what the demand or the intent level is of a person who's given you any amount of money. $1 makes a person 30 times more likely to actually buy something. And that, and that's why at the end of the day, it's like so important to think about what's the ultimate outcome you want.
Episode 21: Today, hosts Alex Lieberman (@businessbarista) and Jesse Pujji (@jspujji) are getting into all things crowdfunding. Alex has decided to create a Kickstarter campaign for his new business, The Plunge, and is learning a lot in the process—from the secrets behind the most successful Kickstarter campaigns in history, to knowing how and when to pursue crowdfunding. Listen to hear Alex share what he’s learned about crowdfunding, and Jesse’s opinions on Alex’s approach to launching The Plunge.
#TheCrazyOnes #Startups #Entrepreneur #Kickstarter
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