Mixed Signals from Semafor Media cover image

How to be elite in the age of populism, with the FT’s Roula Khalaf

Mixed Signals from Semafor Media

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The Resilience of Print Media and the Future of Advertising in an AI World

This chapter examines the unexpected stabilization of print media readership amid the digital age and discusses the dual nature of AI's impact on advertising. The conversation includes future strategies and the challenges that the advertising industry must navigate in a rapidly changing landscape.

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