
Storytelling “School” - Jeremy Connell-Waite, IBM
Marketing Meetup Podcast
00:00
The Multi-Tool or the Tool on the Shelf?
Bob Iger transformed Disney now old legacy company tons of baggage tons of people this is the way we always used to do it. He was 10 years underneath Michael Eisner so why you're just going to be much of the same and obviously media entertainment has been massively disrupted Steve Jobs hated Disney. Scott Miller brands people and not talking about any people i'm talking about prime ministers and presidents and Obama in the early days he works with Steve Jobs and he branded Bob Iger right to run a political campaign what does he stand for.
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