3min chapter

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Selling to Enterprise (Founders Talk #96)

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CHAPTER

The Importance of Incentives in Sales

"The best part about being in sales is the potential zero ceiling," she says. "You have to want to help people, right? You can't be a taker." Salespeople are paid up the wazoo because of their skill and passion for helping other people with business problems or just getting better at what they're trying to do. But if you approach sales from the perspective of only how can I extract the most amount from this customer, it doesn't get into the creative piece around sales.

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