The Innovation Show cover image

Bob Moesta - Learning to Build

The Innovation Show

00:00

The Tigruchi Story of the Wind

"I consider myself an empirical thinker, meaning I wait for the data," he says. "You have to actually run experiments that discover and most new phenomenon and new new causation has to be seen." The author's lens is not about proving what she thinks she knows but synthesizing it into two or three different theories of what causes people to buy a new thing.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app