2min chapter

The Prevailing Narrative with Matt Bilinsky cover image

Episode 57: Understanding "ESG" - The Faulty Social Credit Score for Corporate America - with Haley Kennington

The Prevailing Narrative with Matt Bilinsky

CHAPTER

The Rise of ESG Scores in Marketing

It's something to keep your eye on because when you're seeing this influx of different things that you maybe didn't expect to see from X Company, whichever is your favorite brand. I think the people that are, that make this monocos will say, hey, the only reason that these companies are engaging in these woke marketing campaigns is because ESG scores. I think that's giving it a little bit too much credit, but this is definitely one of the factors that's kind of shifting the tides that's guiding the boats in a different direction.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode