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4min chapter
How Jason Swenk Built a $30m Agency
How to Scale an Agency π
How to Overcome Overcomplicating Your Feet
"I think you pretty much answered it on pricing as when we talked about, are you a factory or not? But what are you doing in a situation?" he asks. "If you're giving the value and all that stuff, but you still can't close anybody." He says people over-complicate their foot in the door by trying to charge too much for something they used to give away for free. 'No one wants to hang out with people that make them feel stupid'
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