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EP6 High Tide Bevs: Reinventing Social Drinking with Cannabis-Infused Mocktails

Carney Saves the World

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Crafting High Tide: The Journey of Cannabis Beverages

This chapter chronicles the inception and evolution of High Tide, a cannabis-infused beverage brand formed from friendship and a shared vision. The speakers share their experiences with creating unique flavor profiles, overcoming industry challenges, and the importance of cannabis as a social alternative to alcohol. They also highlight innovations in technology and packaging that enhance the consumer experience and the growing acceptance of cannabis in social settings.

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