
TWiG #335: Embrace CEO Exits, Pokémon meets Genshin and Nintendo’s Mysterious On Switch
Deconstructor of Fun
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Gaming Industry Turmoil and Marketing Strategies
This chapter examines the recent upheavals within major gaming companies, including the departure of key executives and its implications for upcoming titles. The discussion critiques the leadership strategies in the industry, marketing approaches for new game releases, and the challenges developers face in showcasing their work effectively. Enhanced by a reflection on gaming showcases, the chapter highlights concerns about direction, content delivery, and consumer expectations amidst rising competition.
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