Craig Fuller: Tariffs and Twists in Global Supply Chains
Street Signals
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Navigating Freight Analytics
This chapter explores the historical roots and evolution of the freight and trucking industry, emphasizing the speaker's motivation to establish a data-driven company akin to Bloomberg for physical goods. It discusses the crucial role of real-time data analytics in the domestic economy, highlighting challenges and complexities within the fragmented freight logistics market. The conversation also touches on the impact of global supply chains, disruptions caused by the COVID-19 pandemic, and the trucking industry's adaptation to fluctuating demand and labor costs.
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