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Evolution of Data Analytics Culture in Organizations
This chapter explores the historical progression of data analytics adoption within organizations, comparing the past need to prove the value of analytics to the current era where it is a core aspect of an organization's culture. Emphasis is placed on the critical role of CEOs in driving a data-driven culture and the importance of investing in analytics technologies. The chapter also delves into strategies for fostering data literacy across all levels of the organization and the significance of ethics and culture in maximizing the value of data analytics.