If you've ever dreamed of writing a book to share your message and wisdom, this episode is for you.

Ever since age 13, I wanted to pen a book and it wasn't until decades later, in November 2022, did I realize that goal with the publishing of THE LINKEDIN BRANDING BOOK by #MichelleSquared with my co-author Michelle J Raymond.

That's why I'm excited to have her as this week's guest of Ask The Brand Therapist: Personal Branding Talk Show so we can share our strategies and stories so you can bring your "book baby" into the world.

We'll discuss:

• How to turn your idea into committed action
• The hardest and easiest parts of the process
• Why you need a long runway to promote vs write
• The beautiful benefits that far outweigh the headaches

And our hilarious stories you may or may not want to repeat.

LINKS
Connect with Michelle J Raymond on LinkedIn

Listen: The LinkedIn Branding Book Turns One: Our Best Tips & Takeaways (Plus Ones You Can't Avoid) Writing Your First Brand-Building Book

Learn: Book Marketing And Publishing Tips With #MichelleSquared

Own Your Lane™ - Personal Branding & Marketing For Experts

The podcast for expert-led business owners ready to confidently position, brand, and market themselves to win clients and industy oppotunities.

Hosted by Michelle B. Griffin, speaker, strategist and LinkedIn® visibility expert. As the founder of Brand Leaders and with her Own Your Lane™ Recognition Roadmap, Michelle helps expertise-led business owners become the clear choice in their field.

Learn more at MichelleBGriffin.com/chat

WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn

Bloomberg Surveillance TV: December 9th, 2025

Bloomberg Surveillance

Ad break

The AI-powered Podcast Player