Evo UK #71 - From the Pitch to the Cloud - The Digital Revolution of Football Clubs
Evolution Exchange UK
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The Impact of Social Media on Football Clubs
Oliver asks Marco and Stefano to explain how social media has changed the way that football clubs interact with fans. They say it's probably one of the biggest impact right now because it also raised the value of the brand of the single brands. But they warn there is still a long way to go in terms of tracking all 500 million support for top teams so you don't know how to track that. Oliver: What a great weight this conversation should have we'd like to thank both men for joining us on our evolution exchange podcast.
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